On this episode of “5 Award Winning Minutes With,” our host, Stephen Seidel of The Seidel Agency, takes the time to speak with an inspiring entrepreneur doing great work in our community. In this segment, Stephen speaks with Jon Bassford of Lateral Solutions.
We help organizations, startups, and nonprofits analyze operations for data-driven growth plans followed by executive coaching to assist with mindset, execution, and culture.
How do you set yourself apart from other firms in the area?
We provide growth strategies by first analyzing where the business is operationally. We look at their decision-making framework, culture, operational abilities, efficiency, and compliance. This gives us a 360 degree view at the organization to make DATA-driven strategies. Most consultants focus on aspirations or doing more of the same. That’s not what we do!
What do you consider to be your greatest accomplishment?
Launching my consulting firm.
How do you define success?
Building a business and brand beyond myself!
What is the most important lesson you’ve learned over your career?
Learn to let go! You can’t make things happen, you can only do the work.
